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Aug. 21, 2023

Lou Gerstner

Lou Gerstner

Episode 15: Lou Gerstner, former CEO of IBM . Lou is largely credited with leading the great turnaround of IBM in the 90s, helping the company go from $29B market cap to $168B.  Learn more about the key decisions he made along the way, his transformative...

Episode 15: Lou Gerstner, former CEO of IBM. Lou is largely credited with leading the great turnaround of IBM in the 90s, helping the company go from $29B market cap to $168B. Learn more about the key decisions he made along the way, his transformative leadership style, and what was his lasting legacy was.

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Lou Gerstner’s Leadership Style: How Radical Execution and Culture Change Saved IBM

“Culture isn’t just one aspect of the game—it is the game.” When Lou Gerstner took the helm at IBM in 1993, the company was bleeding billions and staring down extinction. By the time he left, IBM was back on top, $8 billion in profit, and transforme…